The Fabric is located in a building that was formally used as a sewing factory and has now been transformed into the 43-room hotel. Architect Yoav Messer, who is known for his work on the Norman Hotel, created an exterior with a red silicate façade and square frames, complementing the style of an old fabric factory. Breaking the barrier between old and new is the Belgian styled, transparent glass and black metal front doors. The interior design, credited to Oren Bronstein, offers a rugged, industrial appearance on the one hand, but also creates a warm ambiance with a vintage touch on the other. This eclecticism is expressed not only in the interior, but also in a hidden courtyard surrounded by greenery and concrete walls, and on the roof of the hotel, with a hydroponic garden, and the mesmerizing view of the Televivian landscape. On the ground floor lies Bushwick, the “all day bar- from coffee till cocktail” named after the trendy neighborhood of New York. Teaming up for the first time, Atlas Hotels and the Imperial Cocktail Bar group have transported Brooklyn's influences to Tel Aviv- from the artisanal café vibe in the morning to a lively cocktail bar at night. Each of the hotel's 43 rooms is designed to provide a relaxing recess from the public spaces and offer guests a place to recharge between excursions. Through an elegant glass divide that separates the bedroom from the bathroom, the room is equipped with a television set with a built-in Netflix app and a Nespresso coffee machine. Alongside these perks, guests will enjoy a quality breakfast buffet served at Bushwick and a refreshing Happy Hour to ensure an unforgettable stay in the heart of Tel Aviv.
