It's situated in the heart of Amsterdam, just between the most popular and visited places in the city center: The Rembrandtsquare, the Damsquare and Amsterdam's most famous shopping street, the Kalverstraat. It is right in the middle of all popular tourist attractions. The major metro station Rokin is right in front of the hotel and Amsterdam Central Station is only at a short walking distance (9 minutes). The hotel is surrounded by a lot of museums, the Royal Palace, the Flower Market, Madame Tussauds, the Anne Frank House, the Red Light district, Artis Zoo, many pubs, coffeeshops and discotheques. The view from the hotel is one of the most beautiful of the city of Amsterdam.